To design custom shoe boxes shaped like a violin case to present a shoe collaboration between New Balance & Burn Rubber’s Store Manager, Rick Williams
The Solution:
We designed a shoe box shaped like a violin case using flexi plywood and printing directly on the wood.
The Challenge:
To create an in-store experience to tell the story of “The Worthy Express”- a throwback launch for the James Worthy P740 New Balance collaboration project.
The Solution:
Designed, printed and installed a complete in-store experience utilizing the front window space and other key areas like the shoe wall.